Market Entry Strategy

Having previously established a UK subsidiary for a US software company, and having run it for a number of years we are well versed with the challenges US companies face when expanding into Europe. Again we are fortunate we can rely on a trusted network of professional advisors in both the UK and Ireland so we can ensure the optimal solution is arrived at.

What Types of Clients Do I Help?

Sample Engagement: US Market Entry Assessment

For example a recent engagement included:

— Primary research into the European market

— Assessment of the business model planned

— Assessment of the competitive landscape

— Market entry strategy

— Support for initial company formation

The process entailed regular communication with a range of senior members of the management team, and a focus on delivering actionable insights to move the process forward.

Deliverables can range from action orientated reports to recommendations as to the elements to evaluate when looking to establish a presence in Europe.