Market Entry Strategy
Having previously established a UK subsidiary for a US software company, and having run it for a number of years we are well versed with the challenges US companies face when expanding into Europe. Again we are fortunate we can rely on a trusted network of professional advisors in both the UK and Ireland so we can ensure the optimal solution is arrived at.
What Types of Clients Do I Help?
Sample Engagement: US Market Entry Assessment
For example a recent engagement included:
— Primary research into the European market
— Assessment of the business model planned
— Assessment of the competitive landscape
— Market entry strategy
— Support for initial company formation
The process entailed regular communication with a range of senior members of the management team, and a focus on delivering actionable insights to move the process forward.
Deliverables can range from action orientated reports to recommendations as to the elements to evaluate when looking to establish a presence in Europe.